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Project Overview

ADSB. We implemented a
comprehensive media forensics
tool designed to monitor keywords
and analyze public discourse across
social media, online news,
and conventional media outlets.

 


The Challenge

The institution struggled with aggregating real-time data from diverse sources and lacked the specialized sentiment logic needed for specific institutional requirements.


 


The Solution

We deployed advanced modules for sentiment tracking and benchmarking, establishing a multi-channel suite with granular filters for time and reach.


 


The Result

The project provides a unified dashboard that categorizes public discourse into actionable intelligence and provides detailed reporting on content performance for deep-dive strategic analysis.

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About


One of Military instance in Indonesia. A vital institution dedicated to upholding national sovereignty and territorial integrity, focused on modernizing defense systems and maintaining regional stability through professional excellence.

The Business Challenges

  • General Sentiment Ambiguity: The current sentiment analysis logic is too broad and lacks the specialized perspective required for specific institutional needs.
  • Massive Data Volume across Platforms: The difficulty of monitoring and aggregating real-time data across diverse sources, including social media, online news, and conventional media.

Sibernetik Solutions

  • Multi-Channel Monitoring Suite: Implementation of a comprehensive forensics tool that tracks keywords across social media, online news, and conventional media with specific filters for time and reach.

  • Advanced Analytical Modules: Deployment of specialized features like "Conversation" for sentiment tracking, "Comparison" for benchmarking objects, and "Community" to analyze follower engagement.

The Business Benefits

  • FConsolidated Media Overview: A unified dashboard that displays total engagement, followers, and reach, allowing for an immediate snapshot of topic or brand performance.
  • Actionable Sentiment Intelligence: Improved ability to categorize public discourse into positive or negative sentiments, enabling faster responses to emerging trends or anomalies.
  • Comprehensive Reporting and Forensics: The capability to export detailed Excel reports on campaigns, community growth, and content performance for deep-dive strategic analysis.

Master Public Sentiment with Unified Media Intelligence 

Track and analyze real-time data across social, news, and traditional media through a specialized dashboard, enabling instant opinion categorization and data-driven decision-making.